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Modeling Your Startup’s Future: Template for SaaS Startups

Modeling Your Startup’s Future: Template For SaaS Startups

"Modeling Your Startup's Future: Template for SaaS Startups" by Mike Simmons (CEO & Founder of CredSimple) originally appeared on Medium on August 17, 2017.   A lot of entrepreneurs/founders don’t start out as a ‘finance guy/gal’. Nevertheless as founders, the company’s financial future is in our hands....

mParticle

"As for protecting one's private data, the industry tools don't even exist yet" The velocity of growth in the mobile ecosystem has been enormous over the past few years. Driven by Generation Touch we have a whole new ecosystem with various tools and services that power...

#BCsummit: How Namely made a name for itself

If you’re based in New York like us, you probably first heard of Namely from hailing a cab, taking the subway or simply walking by a bus stop kiosk. Namely – the HR & payroll technology – kicked off the trend of digitally savvy startups...

#BCsummit: CMTOs, Smart customers & more

  Welcome to the 2nd annual Bowery Capital CMO Summit! (BCsummit) We're back with a packed line-up of brand-builders and the SaaS innovators helping them solve their pain-points. For some context, here are three key themes we’ll see throughout the day, as shared by our very own @MikeBrownJr just...

Wizeline

As many readers know, Bowery Capital's thesis focuses on the notion that internet natives will drive over $350B+ of IT spend shifts by 2020. We focus our thesis a lot around the next generation of CMO, CTO and CIO tools but as most people know...

Welcome Eric Vreeland

I first met Eric Vreeland in 2010 when he was a student at Princeton University.  He was writing his senior thesis on syndication in the venture capital business and what effect it had on investment opportunities and deal flow.  I was struck by the topic...

Carnival Labs

We talk to CMOs a lot. In the past three years we have had many ask for help in thinking about marketing IT solutions for two major areas of growth in their business: mobile and video. With spend in the mobile category well into the...

TrackMaven

    2012 could have been described as the year of marketing automation. We saw the rise and spectacular exit of several prominent SaaS marketing management platforms, including Vitrue, Wildfire, Buddy Media and Eloqua, amongst others. Reflecting on several billion in marketing tech exits that year alone, we...

What Bowery Capital Means To Us

When you first visit the Bowery homepage, you see our logo, which looks something like this: B/. The B, of course, speaks to our namesake and home neighborhood (Bowery) here in NYC. If you aren’t familiar with the story, it’ll suffice to say that the...