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Opportunities In Vertical Software

Vertical Software Maturing Within The B2B Landscape

Since 2016, we at Bowery Capital have spent a fair amount of time focused on the impact of business software on a variety of verticals. We chose 10 verticals for our inaugural piece, titled Opportunities In Vertical Software and went deep into understanding what it...

Vinod Khosla’s Lessons For Entrepreneurs

  As the new class of Bowery Capital interns began, we took time to listen to Vinod Khosla give his top lessons for entrepreneurs on Y Combinator’s podcast.  Before we dive in, a little more about Vinod.  He is the founder of Khosla Ventures, a firm...

enterprise ai

Enterprise AI: Why It Matters & What Will Drive Adoption

Artificial intelligence (AI) is not a novel concept, instead, gaining prominent attention over several decades across the likes of academia, literature, and television. Famously, in his book 1984 (published in 1949), George Orwell vividly predicted a not-so-distant future that featured advanced machine learning phenomena such...

Keith Rabois’ Three Key Questions for Investors to Consider

This week the Bowery Capital team spent time discussing some key venture capital themes captured in Keith Rabois' podcast with Invest Like The Best [Ep. 115], covering topics from his investment criterion to critiques of business strategies that have been popularized like the Lean Startup. Like...

3 Lessons From Mike Maples For Aspiring VCs

After taking a look at Vinod Khosla's Lessons for Entrepreneurs, we pivoted this week to another giant in the industry with the top 3 VC lessons from Mike Maples. Mike had a great interview with the Origins podcast last year, centered around his transition from...

What the 4 P’s Mean for SaaS and How They Can Help You

Three years ago, we invited our longtime friend of Bowery and the CEO of Zuora, Tien Tzuo, to discuss his "Three Rooms" concept on the Bowery Capital Podcast. This past October we featured a review of his new book, Subscribed, which we highly recommend to any founder. One...

Vinod Khosla’s Lessons For Entrepreneurs

  As the new class of Bowery Capital interns began, we took time to listen to Vinod Khosla give his top lessons for entrepreneurs on Y Combinator’s podcast.  Before we dive in, a little more about Vinod.  He is the founder of Khosla Ventures, a firm...

The 7 Do’s and Don’t of Sales Reference Checks

The 7 Do’s and Don’t of Sales Reference Checks

I love sales reference checks. There’s a line you won’t hear very often, but it’s true. References are my favorite part of an interview process. It’s the social proof to back up what you’ve (hopefully) been able to learn throughout the interview process for a...

red herrings in early stage

Common Red Herrings In Early Stage Companies

Red herrings. Not the prospectus and not the fish. For the uninformed, we're talking about  something that misleads or distracts from a relevant or important issue. You find red herrings in early stage companies all the time  and they can sometimes kill your company. What...

Marketing Technology Predictions For 2019

At Bowery Capital, we spend a lot of time thinking about the marketing technology ecosystem and what the future holds for the space. With investments like MOAT, mParticle, and ActionIQ we are continuing to invest in and around this market. As we start 2019, we...

The Top 3 Yext Sales Lessons From The Company’s President

After a brief Thanksgiving break, we returned this week to Columbia Business School where Brian Distelburger, President and Co-Founder of Yext, offered his Top 3 Yext Sales Lessons. Before we jump in, a little more about Brian. Prior to co-founding Yext in 2006, he founded...

independent board members

Being Cautious About Independent Board Members

Supporting our entrepreneurs in the choosing of independent board members is something that has been front of mind for us recently as many of our companies have had the capability to add new blood to their Board of Directors. Fred Wilson had a great post...

The Top 3 Marriott Sales Lessons

After Bill Lennie gave his Top 3 Home Depot Sales Lessons last week, we returned to Columbia Business school where Brian King, the Senior Vice President of Sales at Marriott, gave his Top 3 Marriott Sales Lessons. Brian has been in the hospitality business for over twenty-five years....

book review of Under The Radar

Sunday B2B Book Review: Under The Radar by Robert Young

This Sunday we bring you a book review of Under The Radar by Robert Young. Written by the Founder & CEO of Red Hat, Robert Young chronicles the dramatic rise of the open-source movement and the emergence of Linux. If you don't know anything about Red Hat or the...

The Top 3 Home Depot Sales Lessons

After listening in last week on American Airlines' Top Two Sales Lessons, we returned again to Columbia Business School where Bill Lennie, Executive Vice President of Outside Sales & Service at The Home Depot gave his top three Home Depot sales lessons. Before we dive in, a little...

Key Steps for Interview Prep

The 6 Key Steps for Interview Prep

Legendary UCLA basketball coach John Wooden started each season by teaching his team one fundamental lesson: how to properly put on their socks and shoes. The basic premise of this was to solidify one of his favorite mantras, “Failing to prepare is preparing to fail.” The...

The Four Waves Of AI

As many folks who read our blog are well aware, we have been interested and invested in companies focused on AI for some time now. We write about the topic a fair amount and earlier this year covered some thinking about policy implications as AI...

Sunday B2B Book Review: Hit Refresh by Satya Nadella

Another Sunday here at Bowery Capital means another book review. This week we feature a book review of Hit Refresh by Satya Nadella. Nadella is a household name to everyone who reads our blog and likely needs no introduction. He became the third CEO of Microsoft...

The Top Two Airline Sales Lessons

The Top Two Airline Sales Lessons

In keeping with tradition, we returned last night to Columbia Business School to hear Johna Johnson, the Vice President of East Sales at American Airlines, offer her top two airline sales lessons. Johna has been active in the travel industry for over twenty-nine years and prior...

Bowery Capital Fellowship Program

Launching Into Year 3: The Bowery Capital Fellowship Program

After 2 successful summers of The Bowery Capital Sales Fellowship Program, we’re thrilled to embark on Year 3. Over the years, we’ve built strong relationships with career centers at universities such as Boston College, Stanford and Columbia, athletic departments at UVa, Penn and The University...

Book Review Of Subscribed

Sunday B2B Book Review: Subscribed by Tien Tzuo

This Sunday we feature a book review of Subscribed. Author Tien Tzuo is widely recognized as one of the thought leaders in the SaaS, founding Zuora in 2007. He built the business into a public company with 1,000+ customers, 1,000+ employees, and $100MM+ in revenue. Before Zuora,...

Maximizing Potential: Verizon Sales Lessons

Keeping in line with one of last week's posts, Startup Sales Lessons From The Beer Industry, we headed back to Columbia Business School where Ken Dixon, President of Consumer Sales & Service at Verizon, gave us his Verizon sales lessons. Before we get going, a little more...

sales learning curve

The Sales Learning Curve For Start-Up Companies

The sales learning curve is an important concept introduced by Stanford professors Mark Leslie and Charles Holloway roughly 12 years ago. It is a concept that we have borrowed from a lot here at Bowery Capital and believe it remains one of the more underrated...

SaaS revenue tools

Cool SaaS Revenue Tools We Are Noticing Lately

Our Acceleration Team spends a ton of time helping seed stage companies set up the right systems, infrastructure, and processes, to help them achieve product/market fit and hopefully outsized revenue growth. A big part of this effort is the recommendation of tooling that saves companies...

non-competes

Thinking About Non-Competes For Companies

For those that have been in the trenches of the talent wars going on in the technology ecosystem here in NYC we were encouraged to hear recently about the fact that WeWork had settled with the AG on their recent non-compete issues. As a result...

Quick Thoughts on Twilio Acquiring SendGrid

Quick Thoughts on Twilio Acquiring SendGrid

Twilio announced that it will be acquiring SendGrid, the world's first cloud-based email delivery platform, for $2B in an all-stock transaction. SendGrid has around 75,000 customers who use the platform to send roughly 45B emails per month, even handling APIs for companies like Uber and...

book review of behind the cloud

Sunday B2B Book Review: Behind The Cloud by Marc Benioff

We continue this Sunday with our book reviews from great business software leaders. This week, we give you a book review of Behind The Cloud by Marc Benioff. The book, published in 2009, is a compilation of Benioff's personal account on how he started Salesforce, the...

revenue meeting

Revenue Meetings For Early Stage Founders

One of the critical paths to success for any early stage business software company is revenue generation. If you don't achieve product/market fit you are either dead or in limbo. Most business software companies begin with "founder selling" where the founder does all of the...

Marketing Hacks For Founders

Marketing Hacks For Founders

When you first start off marketing your company and idea as a founding team, it is the ultimate exercise in cost-benefit analysis. There are so many things you can do, and many of them are both valuable and hard to measure. Additionally, many of these...

Sunday B2B Book Review: Winners Dream by Bill McDermott

We continue to find insight, history, and new approaches to B2B when reading books from best in class companies and their executives or founders. Learning from the experts in the areas that are core to our investment strategy is a great way to enhance critical...

startup sales lessons

Startup Sales Lessons From The Beer Industry

Startup sales lessons are key for getting an early-stage company off the ground, and there’s no better way to learn than from the experts. Despite that, the startup tech ecosystem tends to be relatively secluded with little cross communication from experts within other industries. This...

vertical SaaS marketing

Building Your Vertical SaaS Marketing Muscle

At Bowery Capital we spend a substantial amount of time investing in the next generation of vertical software businesses. We’ve made bets in companies like Fero Labs (manufacturing), Transfix (trucking), CredSimple (Healthcare), and MomentSnap (restaurants). We care about the themes and drivers of success in...

strategic planning

Strategic Planning For Early Stage Companies

As we enter the final quarter of the year one thing that starts to get on a founders mind is strategic planning for the upcoming year. You want to maintain your focus as an entrepreneur on what matters most. You want to keep your board...

improving late stage conversion

Improving Late Stage Conversion Through Role Playing Exercises

Improving late stage conversion is one of the toughest things for any startup founder seeking to build off of your early sales wins. Founders are excellent at getting through the initial pitch, qualification and demo phases of their sales process map. They can pitch the...

3 Considerations Before Promoting A Seller To Sales Manager

We’ve discussed AE Promotion Mapping in SaaS, and as we continue to think about career mapping for your sales team, it’s crucial that we address a very common mistake made in most growing SaaS organizations: Promoting a seller into management before they’re ready (or know...

Thoughts On Adobe Acquiring Marketo

Quick Thoughts On Adobe Acquiring Marketo

Adobe announced yesterday it entered into a definitive agreement to acquire Marketo, the market-leading cloud platform for B2B marketing engagement, for $4.75B. The company has around 5,000 customers and will become a key part of the overall Experience Cloud that Adobe sells to marketers. A...

Future Of Professional Services In SaaS

The Future Of Professional Services In SaaS

A lot has been written about the future of professional services in SaaS and in particular how this component of a software business continues to change. Tomasz Tunguz recently wrote a fascinating piece about how the economics of professional software have changed in the SaaS...