Bowery takes a focused approach to business development that extends beyond your typical prospect introductions. In this blog we dive into our strategy, how it helps our portfolio, and how you can get the most out of your BD efforts.
Red herrings. Not the prospectus and not the fish. For the uninformed, we’re talking about something that misleads or distracts from a relevant or important issue. You find red herrings in early stage companies all the time and they can sometimes kill your company. What…
When we think about driving growth at a startup, we generally break it down into 4 broad buckets – Sales (Outbound), Marketing (Inbound), Renewals/Upsells, and the sometimes-overlooked Channel Partnerships (often called BD, Referral Partnerships, Channel Sales, Strategic Partnerships, etc.). When done correctly, Channel Partnerships are…
It’s my third day in seat and I’ve been getting a lot of questions from my network about why I joined the Bowery Capital team and what my experience was like breaking into VC platform. So I decided to put pen to paper, or rather…