BC Startup Sales Podcast - Metrics Matter: Creating an Effective Sales Framework with Derek Draper (Juniper Square)

Links here to Spotify, Apple, and other podcast platforms.

This week we had Derek Draper, SVP of Sales at Juniper Square join the Bowery Capital Startup Sales Podcast to discuss how he thinks about setting up an effective sales framework.

Topics include:

• Breaking down your pipeline by volume, velocity, and conversion
• What metrics matter, and what steps can you take once you identify a weak area?
• Prospect Personas: How to make sure you're speaking the right language to the right person.
• Common traps to look out for to avoid "happy ears"
  

Big thank you to Derek for coming on the podcast and sharing his insights with us!

If you liked “Metrics Matter: Creating an Effective Sales Framework” and want to read more content from the Bowery Capital Team, check out other relevant posts from the Bowery Capital Blog.